Top 10 Online Shopping Trends in India

Online Shopping Trends in India

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You know nowadays buying products online is one of the most easy task and common in the bustling life of Internet, and you know what half of the population in India buying more comparable items and less time consuming in which customers become more shopaholics and because of its increasing demands of products and items in online market offered by so many organizations which introduce themselves as online shopping markets launch their shops on bigger brands or apps to make it popular and valuable.

Although e-commerce sites continue to evolve rapidly with so many brands while playing its impressive role in digital commerce, now onwards 10% of US e-commerce flows dynamically with so many businesses across 175 countries while trusting on each of the platforms to power their operations.

The Booming Market of Online Shopping in India 

Having more than 500 million customers who use Internet all over the India and the country ranks is on the second, and one of the key factor for increasing the high demand in the online market of India which is covering the dynamic market and many shopping sites are already working to make e-purchasing more convenient and satisfying to their loyal customers.

Advantages of Online Shopping

  • The time is less consuming 
  • Large collection of varieties in every products
  • No forcefully sales
  • Availability of 24*7
  • Because direct purchasing will save your money.

List of 10 Online Shopping Brands in India 

  1. Amazon 
  2. Flipkart 
  3. Myntra 
  4. Snapdeal 
  5. Ajio 
  6. Messho 
  7. Nykaa 
  8. Pepperfry 
  9. Purple 
  10. FirstCry

Top 10 Online Shopping Brands in India 

  1. Amazon
Amazon

Amazon is one of the biggest and oldest online platform in terms shopping site all around the world and this brand was established in the year of 1994 by Jeff Bezos and co-founder Mackenzie Scott or the headquaters of this amazing shopping site is in Washington, US. Amazon has served their unique products all over the world and they also focused on online bookselling.

In 2013 Amazon has started their functioning in India by launching their website as Amazon.in as their first headquarters in Banglore, Karnataka. On the very first day Amazon has recieved more than 1000 orders and currently they receive more than 1,50,000 orders which makes the highest earning e-commerce site in all over the world.

  1. Flipkart
Flipkart

Flipkart is also the famous shopping brand in India which is also the first India-based e-commerce platform which was founded by two Indian entrepreneurs brothers Sachin Bansal and Binny Bansal and they established their company in 14 years in 2007, during the initial time of Amazon. Although first Flipkart was developed for selling books online but later than flipkart enlarged their business with range of products including Electronic appliances, cosmetics, garments, groceries, fashion and other daily life essentials to increase sales. The headquarters of flipkart is in India-Bangalore, Karnataka and in Singapore as legal Domicile, The cheif of this company is Kalyan Krishnamurthy.

You know the net worth of Flipkart is about Rs2.84 lakh crores with the revenue of Rs 43,615 crore on the basis of 2020 in India.

  1. Myntra
Myntra

Myntra basically comes in the luxury e-commerce site in India as it was established in 2007, the founder of this company is Mukesh Bansal and the alongside of Ashutosh Lawania and Vineet Saxena considered as the co-founder of the company. 

Although Myntra has dealt in fashion products and some personalized gift items which are from the initial stage. You know during their foundation time the initial funding of Myntra was done by the Erasmic venture fund which is currently known as Accel Partners, but in 2014 all the stocks of Myntra were hired by flipkart at the deal value of Rs2000 crores. Although Myntra has worked very effectively with so much market strategy and efficiently because more than 500 brands of Indian and International starting from Nike, Adidas are selling their products on Myntra and they make their customers aware of that.

  1. Snapdeal
Snapdeal

You know Snapdeal is one of the most trustworthy shopping sites which is Indian-Based e-commerce sites and it was established in 2010 by two best friends Kunal Bahi who is post graduated from Wharton School and Rohit Bansal who is post graduated from Indian Institute of Technology, Delhi. During their starting time Snapdeal were working as the daily need online platform but in 2011 they transformed it into an online shopping site. 

  1. Ajio
Ajio

Ajio is one of the most famous and reputed online shopping brand which is India-based as it was started by Reliance Retail digital in 2016 and their headquarter is in Mumbai, India. This company is a rapidly growing e-commerce site which is dealing with incredible lifestyle products and they provide in more than 200 countries all over the world, but especially in India. The unqiue thing about this brand is that it is a privately-owned product label named “Ajio” which sells products related to lifestyle like sunglasses, wallets, clothes and so many more.

  1. Messho
Messho

Meesho is one of the best online shopping which offers dynamic options in clothes, accessories and other important things what people needs, as they sell everything in very affordable prices because they are sourced directly from suppliers and manufactures and sometimes they do offer their customers free delivery on all orders, although they also offers cash on delivery sources so you can pay after receiving your order and make free refund after 7 days.

  1. Nykaa
Nykaa

You know Nykaa is one of the best online shopping site, as it was established in 2012 and it was available for their customers in 2013. Although this is an Indian-based e-commerce site which is dealing with Unisex fashion and incredible beauty products.

You know what Nykaa is only site which sells only women oriented beauty fashion products but in 2018 they also introduced men’s grooming essentials and after years they also introduced their own designed studio called “Nykaa Fashion”.

  1. Pepperfry 
Pepperfry

The incredible idea was introduced by the famous online shopping site pepperfry.com. As it was founded in the year 2011 by Ambaresh Murthy and co-founder Ashish Shah. This brand is based on an India-based startup which is headquartered in Mumbai and also has several warehouses all around India, four of them are in Bangalore, Jodhpur, Mumbai, and Delhi.

  1. Purple
Purple

Purple is yet another popular brand which sells incredible makeup products for women and men’s as well, although it is associated with royalty, creativity and mystery, Purple brand is basically a canadian fashion label which has specialization in denim and known for its high-quality jeans and streetwear clothes. Although they have bold, contemporary aesthetics along with innovative denim washes with premium materials. 

  1. FirstCry
FirstCry

Firstcry is one of the most famous and trusted brands in India which is basically concerned about kid’s fashion and their accessories, baby food and much more, as this brand was founded in 2010 by Span Maheshwari and Prashant Jadhav.

At the vert initial time when this brand was launched it was totally based upon kid’s fashion and their products directly from several warehouses all over India, but after some time they did modification when they merged their platforms and availed them the opportunity to sell their products on Firstcry.com.

Also Read: Top 10 Popular Shirt Brands for Men in India

Conclusion

You know the trends of online shopping gains popularity day by day and the use the internet differently while creating sites and support small business by making their own identity, As you all know that these brands which we have mentioned above has unique perspectives about fashion and other necessary things and products either it’s for women, mens and kids as well. Millions of people comes to shop online instead of doing it offline can make a big difference and the one who start their own business they will get a platform to start by making it launch on high-demand e-commerce sites.

FAQs About Shopping Brands in India
Q1. What are the current top online shopping trends in India?

The top trends include mobile shopping, voice commerce, social commerce, augmented reality (AR), personalization through AI are the current shopping trend in India.

Q2. How is mobile shopping impacting online retail in India?

Mobile shopping is the most popular form of online shopping in India, with consumers and making them shop from their favourable websites.

Q3. What role does voice commerce play in online shopping?

This allows consumers to shop using voice commands through devices like Alexa and Google Assistant, enhancing convenience and facilitating hands-free shopping.

Q4. How is social commerce changing the online shopping landscape?

E-commerce with social media platforms, allowing users to research and purchase products directly through their feeds.

Q5. What is the significance of augmented reality (AR) in online shopping?

AR technology helps consumers visualize products before purchasing by allowing them to virtually “try on” things with items or see how products would look on them as they can reduce their purchase anxiety.